Free Internet Marketing Tips from a Real Internet Marketing Coach

February 16, 2010 by · Leave a Comment 

Great Internet Marketing Tips

Getting your new Internet marketing business running can seem like a
daunting task. It doesn’t need to be. In fact starting an online
Internet marketing business is one of the easiest businesses to start
if you follow some simple tips. Some of these tips are from Internet
marketing coach James Schramko, an expert in helping people start and
run successful companies.

1. Begin with the basics. You will need to get your workspace ready
for use. Clutter only makes things muddled. Instead, begin with a
clear work area. Clean out your desk and give it a good cleaning.
Get rid of all the excess things lying around in your office - if you haven’t used
it in 6 months pack it away. A sparkling clean work area will inspire
you and help you to be lots more inspirational and creative when starting your
Internet marketing business.

2. Be ready to work. As an Internet marketer you may only need to
work for a partial day once you’ve got things in place. When you’re
just starting out you need to be ready to work really hard and work smart.

3. Use technology to your advantage. Most times Internet marketing
business owners don’t start out with assistants. This means that you will
need to use your time wisely. Treat your phone and computer as if they
were your assistants. Learn applications and features that can
streamline your day.

4. Think about the bottom line.
Your main objective is to make money.
Don’t let yourself get bogged down by small things that can tie up
your time unnecessarily. Take a cue from Internet marketing coach
James Schramko and prioritize your tasks based on urgency and outcome.
Eliminate or outsource tasks as needed.

5. Invest in a good computer.
This is the single most important piece
of equipment you’ll need to get your Internet marketing business off
the ground. Consider the important features that can save you time
every day.

6. Outsource the incidentals. You’ll often find that outsourcing
makes sense financially, when it frees up more of your time to do important
Internet marketing tasks. Don’t spend time doing mundane tasks when
your time is much better spent in creating more money instead.

7. Take advantage of free online services.
You’ll save money and time
while tapping into the world’s largest networking arena when you learn
to use online networking sites. Consider using all the various social
networks to do Internet marketing including Facebook, Youtube and
Wordpress.

Goal Oriented Online Solopreneurs Are Getting Reading For Next Year and Learning How To Write a Book Fast and Increase Profits

November 19, 2009 by · Leave a Comment 

From One Gutsy Online Home Business Owner to Another

We all know recession times like these are tough, that’s why finding new ways to increase profits is usually the most rewarding experience for any Internet Business Owner.

What are the options? Low and behold, it is no surprise that the absolute top way that is manifested for the business leader improve the bottom line is to start writing a book and working toward becoming a bestselling author.

Wonderful, you’ve made a smart decision to write a book. Congratulations, success is in your future! A book can give you recognition and help you to attract more clients to your business. 

If such things are your only reasons, then the sooner you begin writing a book, the better. But you might miss one of the best reasons for having a book if you just concentrate on getting it done fast. That reason is to make money 

Getting an eternal bestseller credential and attracting more clients can actually be achieved quicker and easier says top business coach DrProactive Randy Gilbert, if you “slow down and take some time to create a bestselling business around your book”. 

He says that you will be rewarded with a betterbook, more money, and a continuing stream of revenue that far exceeds what the book alone would have earned.

It can make you a bestselling author, and a millionaire at the same time, which is why DrProactive named “bestselling business”. Learning how to start writing a book and creating a business around it at the same time is crucial.

He recommends using the following step to build your own bestselling business around your book.

Use the 80-20 rule as a habit and work on the most important thing everyday. One hour a day would be wonderful but at least half an hour would be great. Even on your busiest days, try to do at least 10 minutes at some point. Just take action. Don’t worry about getting things perfect. Write a first draft, find an editor or revise it yourself.

Change your plan of action and start creating a bestselling business to write your book. In 90 to 180 days, you will have the first draft of a great if you follow these steps, and you’ll have enough books pre-sold to make be a bestseller as soon as it’s published, as well as passive income to help put your business in the black. 

ACTION POINT:

There is no time like the present. Get started right now with building a bestselling business around your book. By doing so, you will be quickly writing your bestselling book and creating a million dollar business at the same time.

If you want to learn more about how to write a book that produces revenue and makes you a bestselling author, then use the secret formula that top authors use to successfully reach that goal. Make a decision to use the Key Factors outlined above and keep your eye on the ball, and you’ll hit a home run every time.

No Gurus will teach you Niche Discovery Tactics

January 13, 2009 by · Leave a Comment 

Every internet marketer knows the importance of discovering good and profitable niches. Many internet marketing gurus have a very simplistic way of teaching about niche discovery. The sum total of some gurus’ teaching on this can be summarized as:

1. Choose a topic that you like, have experience or are interested in.

2. Take the main keyword from this topic and plug it into a keyword research tool.

3. Look at the search count. If it is about 30,000 per month, it’s a good niche. If it is below 30,000 searches, there is very little market and therefore it is not a good niche. If it is way above 30,000 searches, there is probably too much competition and therefore it is risky to enter this niche market.

That’s it. Based on those three steps, you are supposed to find a niche. What’s wrong with such a teaching?

Firstly, there is no research into the competition. No step is taken to discover how strong a competition you face in that niche.

Secondly, there is no research into long-tail keywords. Long-tail keywords are defined as keyword phrases of at least 4 words (the more words, the better). Every marketer knows the importance of long-tail keywords. Long-tail keywords can lead you to lucrative sub-niches.

Thirdly, there is no research into the tendency of the searchers to buy. It’s not only a matter of whether the searchers have money or not. Some people in a particular niche market may have money but are not intending to buy anything.

So here’s how the gurus really do their niche and keyword research:

1. Examine your own interests, abilities, knowledge, experiences. Anything from these may be a potentially good niche to market to.

2. Identify what’s hot in the market i.e. what is currently the most talked-about thing, what’s buzzing or new in town. Is this a potential niche?

3. From the above two steps, identify potential niches. Then run these potential niches through these ‘filters’:

a. Are people in this niche ready to buy and not merely information seekers or looking for freebies? For example, ‘how to score an ‘A’ in your SAT examination’ would probably not be a very lucrative niche because it would interest only students who may not have the money to buy anything much.

b. Is there a problem that the people in this niche cannot solve themselves? Any niche involving technical expertise would nicely fit into this criteria. For example, ‘how to solve Windows Vista registry problems’ would likely be a good niche because very few people are technologically competent enough to deal with these problems.

c. Do the people in this niche have an urgent crisis that needs to be overcome? The more urgent the better. For example, ‘how to stop your teenager’s drug habit’ is an extremely urgent crisis that begs for answers.

d. Is there an ‘evergreen’ need in this niche that is not a just a fad? ‘How to improve your golf swing’ is an evergreen need compared to ’strategies for World of Warcraft’ (World of Warcraft is a PC game). Once the fad for World of Warcraft is over, the market in this niche disappears.

Obviously, the more ‘yes’ answers you get to the above questions the more potentially profitable a niche is.

4. Once you have identified a potentially profitable niche based on the steps above, it is time to look for some long-tail keywords. These long-tail keywords will reveal some sub-niches which you can further profit from. For example, if you type in ‘golf swing’ into Wordtracker, you would get a whole list of related searches. Look for keyword phrases with four words or more. Some of them are ’stack and tilt golf swing’, ‘biomechanics of golf swing’, ‘what is the proper weight distribution during the golf swing’ etc.

5. To find out how much competition there is in this niche, simply type in all the keywords you have into Google’s free keyword analysis tool. This tool will give you the estimated advertiser competition (which is the same as marketer competition), average search volume for the previous month and average monthly search volume. The great thing is that this tool also gives you synonyms for the keywords which means you get more keyword suggestions. You identify keywords with as little competition but as many searches as possible.

The steps above represent a much more complete way of niche discovery. You will not only find profitable niches but also the relevant keywords that go with these niches. By doing this you make a solid start in your niche marketing.

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