Orbitz: Willing To Work With Commerce Committee - Broadcasting Cable (Email marketing software)

May 31, 2009 by · Leave a Comment 


A spokesperson for Orbitz.com says the company is willing to have a conversation with Senate Commerce Committee Chairman Jay Rockefeller (D-WVA) about concerns he has over its Web marketing partner, Webloyalty, and take steps to address those

Strategic List Services Names Scott Doyle VP of Sales - 24-7PressRelease.com
Strategic List Services, a direct marketing list brokerage firm with staff in the United States and Canada today named Scott Doyle as their new Vice President of Sales, to be based in Los Angeles, CA. Strategic List Services, Inc. - Direct Marketing

Ferrari in U-turn as they agree peace deal to end F1 civil war - Daily Mail
Ferrari will reluctantly submit their entry for next year’s world championship, marking the beginning of the end to Formula One’s civil war. The Italians had threatened to quit the sport after six decades’ involvement unless the ruling body, the FIA

Globaltel Media Empowers Companies with the First True Two-Way Text - Consumer Electronics Net
Patent-Pending SMS Messaging Solution Provides Enriched Text Dialog with Rich Content from Any Online Computer to Any Number of Mobile Phones Regardless of Wireless Technology, Carrier or Device SAN DIEGO , May 27 /PRNewswire/ — Globaltel Media, the

Daily Small Cap Market News and Stock Highlights from SmallCapVoice - Transworld News
Stocks are giving up early gains after a twin dose of disappointing housing news. The government reported that sales of new homes edged up only 0.3 percent in April, a sign that the housing market’s recovery likely will be gradual. The market was

Mercury News Interview: Marketo’s CEO and building bridges between - San Jose Mercury News
Like bread and butter or Bonnie and Clyde, marketing and sales are supposed to work better together than apart. In a perfect business, the marketers promote the brand and generate leads, while the sales crew makes contacts and closes the deals. And

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Making Money with Expired Domain Names

May 31, 2009 by · Leave a Comment 

SHORT ANSWER: An expired domain is a domain name that was once registered to an individual or a company whose registration has expired.

LONG ANSWER: When you purchase a domain name, you have a choice of whether to register it to you or to your company. Domain names are registered for a year at a time. Once your domain is registered, each year you get to renew that registration. Domain name renewal costs anywhere from $5 to $15, depending on which domain name registrar you use.

Most domain name registrars give you the option of a multi-year renewal, which saves a few dollars and the headache of renewing every year. Multi-year renewals are a good idea if you have a domain name you are pretty certain you will want for the foreseeable future.

Even if you decide to let go of the website attached to the name, you can always use it for PPC and affiliate ads like the big guys do!

An expired domain is simply a domain name with an expired registration. If you don’t renew at the end of the year, that domain name becomes available for purchase by someone else.

Who would miss a domain name renewal?

  • Perhaps it wasn’t such a good domain name after all!
  • Absentminded website owners who simply neglected to renew their domain names;
  • Webmasters who got tied up in other ventures or interests;
  • Webmasters who discontinued a site due to time constraints;
  • Webmasters who ran out of money to continue to operate.

Prior to your domain name expiring, your domain name registrar should send you several renewal notices. Make sure you have a working email address on file with your registrar so you don’t miss a renewal notice!

When a domain name expires these days, the bigger domain name registrars assume control of the name for a few months before allowing it to be sold again. Domain name registrars park that page with PPC ads on it so they can rake in the profits - no matter how small - from any continuing traffic you’ve built up. The page will be filled with PPC ads, all profits going to the registrar. Smart!

Here’s the rub: if you decide you want the name back after it’s expired and the registrar has assumed control of it, the registrar will charge you anywhere from $50 to $150 (those are the prices I’ve seen) to pull that domain name out of limbo and reinstate it to you! (Even a domain name without much traffic might cough up a few pennies over time… even a blind squirrel finds an acorn now and then!)

The lesson here is, if there is any chance you can use that domain name, make sure your email address is good so you don’t miss your renewal!

Premium Domain Names

May 31, 2009 by · Leave a Comment 

Do you think you have a good Domain name in mind for your site?

WAIT!
Before you rush out register it there are a several things you need to consider.

  • Is your idea marketable do people want it?
  • What other words describe your site?
  • How competitive is your market?
  • Does the domain name describe your sites contents?
  • Is the name easy to remember?

Existing Businesses

If you have an existing business you already have brand name recognition so its important to include your business name.

i.e. www.shopname.com

If that domain is taken then consider how people will search for your site. Most people will google something like (shop name) + (city) so  why not name it www.shopnamecity.com or www.shopname-city.com these domain names will almost certainly be available.

You may find that .net .us .org domain extensions are available beware of these extensions as people type .com automatically. You may wish to purchase these domains & forward to your main site.

Online Businesses

Very Important - Do people want what your selling?

Before you rush ahead & spend hours developing a site with no value think of 6 or more words that best describe your idea.

Go to Wordtracker (Its Free) & see how many people are searching those exact words. List your keywords by search volume.

Now you now know 2 things;

  1. Is this an idea worth pursuing?
  2. What words generated the most searches.

Obviously if  very few people are searching for your main keywords then this idea is not worth pursuing as an e-commerce business. Save your money & register for a free blog at www.blogger.com if you are really dedicated to the idea.

If some of your words returned good search volume you are ready for the next step.

Don’t worry about competition at this stage I will cover search engine optimization in competitive markets later, it is more important that there are allot of searches.

Armed with your keywords you are now ready to find the perfect domain name for your new business.

Write down some options using the most popular keyword or a mixture of your keywords. It is very important that the url is representative of the sites content.

A person searching the internet for  E-Commerce will click www.E-CommerceNewbie.com before  www.mywebsite.com

TIP - Hyphens as in E-Commerce are not generally a good idea however using Wordtracker you will find that more people search for E-Commerce than eCommerce.

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