Email marketing - Improve your marketing 

February 21, 2007 by  


SUMMARY: Are you a lesser-known brand in your field? It’s tempting to think a cool podcast or viral game could make you suddenly famous.

Opting In to E-Mail List Marketing 
E-mail marketing is one of the most effective ways to increase sales, but if you haven’t started yet, where do you begin? The most common use of e-mail marketing is the sending of newsletters and offers by e-mail to pre-qualified leads.

Alterian Offers Free Email Campaign Analysis Service 
UK marketing analytics firm Alterian Ltd has launched a free tool that helps online marketers optimize their email campaigns.

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